Consumer Protection under the Trademark Regime in India: A Legal Study

dc.contributor.authorDaimari, Marlin
dc.date.accessioned2025-10-22T07:47:42Z
dc.date.available2025-10-22T07:47:42Z
dc.date.issued2025-06
dc.descriptionDissertation submitted to National Law University and Judicial Academy, Assam in partial fulfilment for award of the degree of MASTER OF LAWS/ ONE YEAR LL.M. DEGREE PROGRAMME Submitted by: Marlin Daimari UID: SF0224020 I Year II Semester Supervised by: Dr. Debasis Poddar Professor of Law
dc.description.abstractIn India market-oriented economy trademarks play a important role in shaping brand identity, fostering competition, as well as guiding consumer decisions. However, there appears to be an imbalance within the current legal system while it offers strong protection to trademark owners, it often does so at the expense of consumer-focused consideration. Although the trademarks Act, 1999 addresses deception and confusion, it does not explicitly centre consumer rights as a primary legal objective. Meanwhile, the Consumer Protection Act, 2019 addresses unfair trade practices but lacks targeted mechanisms to resolve trademark related issues. This fragmented approach creates gaps, misleading advertisements, and counterfeit goods
dc.identifier.urihttp://dlnluassam.ndl.gov.in:4004/handle/123456789/1005
dc.language.isoen
dc.publisherNational Law University and Judicial Academy, Assam
dc.titleConsumer Protection under the Trademark Regime in India: A Legal Study
dc.typeThesis
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